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MultiChannels
Retail, e-Retail, Ecosystems, Omni-Channel Strategy
Solutions Service Offerings
• Programme Management and Project Management:
• Strategy • People • Process • Technology • Marketing Big Data, Analytics
• Multi Channels • Digital Channel Convergence • Emerging Channels
• Digital Customer Experience Mapping Journeys • Customer Centric
• Define, Design, Resourcing Planning, Execute, Implementation of
actionable and measurable strategies to improve overall business model,
operating model, business performance, drive business expansion and profits.
Retail, e-Retail Ecosystems, Omni-Channel Fulfilment Distribution Operational Maturity Model Assessment
Current Business Status, Business Assets and Resource Capabilities Review:
• 1-2-1 Interviews with C-Suite Levels, History, Culture, Business Challenges
• Strategy: Holistic Vision, Goals, Objectives, Capture Business Requirements,
Priorities, Key Milestones, Deadlines, Available Resources ,Staffing Levels.
• Discussions on, Impact of Digital Disruption, Change Management on Biz
• People: Organisation Structure, Functional Departments, Roles-Skill Gaps
• Business -Operating Model: Retail, e-Retail, Ecosystems, CRM, e-CRM
• Product Assortment, Services, Pricing, Promo Discount Offers Strategy,
• Offline Marketing, Digital Marketing: Channel Media Advertising Mix
• Online Marketing: SMO, SEO, PPC, Analytics
• Customer Acquisition and Customer Retention Strategy
• Channel Convergence. Multichannel, Digital Touch points ,Cross Channels
• Metrics Reporting: Financial Performance Management Analysis
• Retail Store Outlets, Shopping Malls. Pop Up Shops
• e-Retail ,Ecosystems, CMS, Digital Stores, Payment Methods
• Omni-Channel Maturity Fulfilment Distribution Operational
• Customer Centricity Framework :Customer Experience, Journeys
• Customer Communication: Personalised Targeted Customer Messaging
• Customers Services, Call-Centre Strategy
• Enterprise Platforms: Retail EPOS, e-Retail, DIY Kiosk, CRM, e-CRM
• Technology Architecture, Infrastructure, Processes, Security
• Database Management: Customer Data, Single View of Customer Record
• Business Analysis, SWOT Analysis, Gaps, Risks, Opportunities,
Benchmarking: Competitors Analysis, Industry Trends Insights, Surveys
• Impact of Digital Disruption, Change Management on the Business:
Internal: Resources, Assets: Employees, Customers, Supply Chain
• Assessment Outcome Findings with Actionable
Recommendations, Presentation to Client Team
• Business Case to support Management Buy-in, Financial Investment
Channel Convergence, Omni-Channel Transformation Programme Products and Service Strategy Solutions Offerings
• Merchandising: Product Assortments, Pricing, Seasonal Discount Offers
• Products, Pricing, Services, New Product Development, Launch, Advertising
Brand Awareness
Organisation Restructure Design
• Internal: C-Suite Vision, Goals, Objectives, Targets
• HR Collaboration: New Organisational Restructure Plans: People:
New Talents: Top to Bottom Levels
• Cross Functional Departments, Roles and Responsibilities, Job Descriptions
3r Party Collaborations: Supply Chain Management
External Suppliers of Service Offerings
• 3rd Parties Supply Chain: Suppliers, Distribution Warehouse, Delivery
• Click and Collect, Despatch Handling: Omni-Channel Fulfilment
Distribution Operation:
• Business Model, Agile Omni-Channel Operating Model
• Omni-Channel Strategy and Roadmap
• Omni-Channel Business Processes
• Omni-Channel Technology Strategy and Roadmap
• Omni-Channel Fulfilment Distribution: Process Mapping,
Wire-frame Designs
• Business Rules: Manual, Automation, Online Virtual Methodologies
Standard, Bespoke Advanced Programmed Methodologies
Channel Management: Examples of Channel Convergence Options For Consideration:
• Retail Channel Management
• Strategy, Resource Planning
• Shopping Retail Sites Location Planning, Retail Store, Shop Outlets
• Offline: Retail Store Catchment Site Locations, Retail Operations: Multi
Channels Resource Planning, Retail Marketing Management
• Retail, e-Retail, Ecosystems, Omni-Channel Operations
• Products Assortment, Pricing, Services, Retail Merchandising
• New Product Development, New Launch and Re-launch
• Procurement, Supply Evaluation, Selection, Collaboration Management
• Retail, e-Retail, Ecosystem, Omni-Channel Information Technology
e-Retail , Ecosystems Channel
• W-Ecommerce, M-Commerce, S-Commerce, F-Commerce, Click& Collect,
• Mobile Smartphones , Apps, Quick Response Codes, Geo - Mapping
Social Media: Voucher Codes, Digital Buttons: Likes, Buy/Pay Now
• Digital Payment Methods: Contactless , Swipe Payment System Options
• Cloud Commerce, Affiliate Commerce, Price Comparison Sites
• IPTV, DTV, Online Marketplace Amazon, Alibaba, Ebay, Apps Stores
• Social Mobile Analytics Cloud (SMAC Stack) Channels
• Multichannel , Digital Touch point = Omni Channel Transformation Model
Omni-Channel Integrated Customer Experience, Customer Journeys
• Customer Experience Across Multi Channels, Digital Touch points
• Personas: Audience, User, Active, Lapsed Cancelled In Active Customers
• Integrated : Online and Offline Customer Service, Hotline, Help Support,
i.e. ( Social Media: Twitter, Facebook, Virtual Chat Assistant), Call Centre
Customer Experience Transformation Programme
• Customer Experience Management - Customer Journey Service Offerings
• Customer Experience Assessment, Online and Offline Strategy, Roadmap,
• Channel Process Mapping: Customer Experience, Journey Wireframes
• Technology Selection: Enterprise Platform Solution
• Change Management: Technical Development, Execution, Deployment
Omni-Channel Customer Centricity Framework
• Marketing: Open - Close Loop, Cross Sell - Upsell Marketing
• Customer Strategy: Customer Acquisition, Retention, Reactivation,
• Customer Loyalty, Brand Proposition, Visibility, Online, Offline Advertising
• Communications: Contact Strategy, Mobile-Social Customer Engagement
• Campaign Marketing: Personalisation Messaging,
Privacy: Opt-in Customer Preferences For Communication and Messaging
• Customer Feedback: Research, Surveys, Polls, Competitions
Omni-Channel Integration Enterprise Wide Platforms Model
• 3rd Party RFP Vendor, Partner, Evaluation, Selection, Collaboration
• Omni-Channel Strategy and Roadmap
• System Integration. Process Mapping, Work flows, Wireframes Design
• Digital Convergence: Social, Mobile, Analytics, Cloud, (SMAC Stack Model)
Omni-Channel Technology: Development
• Enterprise Platform, Processes: Upgrade of Legacy Systems, Plug-ins
• Digital, Technology, to deliver vision from conception to delivery
Build, Design, Development, Configuration, Testing, Deployment:
Physical Digital Touch points: PC Web, Mobile Smartphones, Tablet:
Apps, Quick Response Codes, Location Geo-Mapping. DIY Kiosks
• Agile: Enterprise Wide Platforms: Content Management Systems, Cloud
Commerce, Omni-Channel Commerce, Applications and Tools to support
Inventory, Batch Ordering Fulfilment, Billing, Despatch, Returns, ERP,
EPOS, DBA,DWH,BI,MIS Reporting and Analytics,
• Seamless Platform Integration: Multi Channel, CRM, e-CRM, Digital Touch
Points, Interface with Internal Departments: External 3rd Parties
• Omni-Channel Operations, In-store, Door to Door Delivery, Click and
Collect Customer Services - i.e. External 3rd Party Collection Sites
Omni-Channel Metrics Reporting, Analytics, Big Data
• Big Data Consolidation, Single Platform to process data seamlessly across
CRM, E-CRM, M-CRM, S-CRM, Apps-CRM, QRC-CRM, Cloud-CRM,
• Single View of Customer Record Across All Channels, Customer Insight
• IT: Database Marketing: Customer Data, Profiling, Segmentation,
Scorecard, Credit Checks
• Customer Data: Predictive Modelling, Online, Offline, Cross Channels
• Measurement, Reporting: Real Time Sales Conversion Optimization,
• Revenue Spend Per Customer By Product, Service, Channel, Geo-Location
• Metrics: P&L, KPIs, ROI, NPS, Integrated Analytics
Omni-Channel Change Management
• Pilot Phase: Testing Script Scenarios, Trouble Shooting
• New Organisation Structure: Leadership Mentoring,
Customer Centricity and Omni-Channel Focus
• Departments ,Teams , Organisation Culture Shift Change
• People: Workforce Training Programme, Appraisals, Incentive Rewards
• Roll Out Phase: Omni-Channel Fulfilment Distribution ,
Operational Transformation
• Omni-Channel , Customer Excellence and Organisational Excellence
Strategic Omni-Channel Marketing
• Integrated Offline, Online Marketing: SMO,SEO,PPC, Affiliate Marketing,
Hashtags, Info graphics Marketing
• e-Retail, Ecosystem,(PC Web, SMAC ), Omni-Channel Marketing
• e-Retail, Ecosystems, Cloud Commerce Convergence Channel Marketing
• Digital Wearable's: Smart Glasses, Smart Watches, Smart Bracelets
Emerging Digital Channel
• Next Generation Channel Strategy Roadmap Marketing
• The Internet of Things - (loT), etc
Solutions Service Offerings
• Programme Management and Project Management:
• Strategy • People • Process • Technology • Marketing Big Data, Analytics
• Multi Channels • Digital Channel Convergence • Emerging Channels
• Digital Customer Experience Mapping Journeys • Customer Centric
• Define, Design, Resourcing Planning, Execute, Implementation of
actionable and measurable strategies to improve overall business model,
operating model, business performance, drive business expansion and profits.
Retail, e-Retail Ecosystems, Omni-Channel Fulfilment Distribution Operational Maturity Model Assessment
Current Business Status, Business Assets and Resource Capabilities Review:
• 1-2-1 Interviews with C-Suite Levels, History, Culture, Business Challenges
• Strategy: Holistic Vision, Goals, Objectives, Capture Business Requirements,
Priorities, Key Milestones, Deadlines, Available Resources ,Staffing Levels.
• Discussions on, Impact of Digital Disruption, Change Management on Biz
• People: Organisation Structure, Functional Departments, Roles-Skill Gaps
• Business -Operating Model: Retail, e-Retail, Ecosystems, CRM, e-CRM
• Product Assortment, Services, Pricing, Promo Discount Offers Strategy,
• Offline Marketing, Digital Marketing: Channel Media Advertising Mix
• Online Marketing: SMO, SEO, PPC, Analytics
• Customer Acquisition and Customer Retention Strategy
• Channel Convergence. Multichannel, Digital Touch points ,Cross Channels
• Metrics Reporting: Financial Performance Management Analysis
• Retail Store Outlets, Shopping Malls. Pop Up Shops
• e-Retail ,Ecosystems, CMS, Digital Stores, Payment Methods
• Omni-Channel Maturity Fulfilment Distribution Operational
• Customer Centricity Framework :Customer Experience, Journeys
• Customer Communication: Personalised Targeted Customer Messaging
• Customers Services, Call-Centre Strategy
• Enterprise Platforms: Retail EPOS, e-Retail, DIY Kiosk, CRM, e-CRM
• Technology Architecture, Infrastructure, Processes, Security
• Database Management: Customer Data, Single View of Customer Record
• Business Analysis, SWOT Analysis, Gaps, Risks, Opportunities,
Benchmarking: Competitors Analysis, Industry Trends Insights, Surveys
• Impact of Digital Disruption, Change Management on the Business:
Internal: Resources, Assets: Employees, Customers, Supply Chain
• Assessment Outcome Findings with Actionable
Recommendations, Presentation to Client Team
• Business Case to support Management Buy-in, Financial Investment
Channel Convergence, Omni-Channel Transformation Programme Products and Service Strategy Solutions Offerings
• Merchandising: Product Assortments, Pricing, Seasonal Discount Offers
• Products, Pricing, Services, New Product Development, Launch, Advertising
Brand Awareness
Organisation Restructure Design
• Internal: C-Suite Vision, Goals, Objectives, Targets
• HR Collaboration: New Organisational Restructure Plans: People:
New Talents: Top to Bottom Levels
• Cross Functional Departments, Roles and Responsibilities, Job Descriptions
3r Party Collaborations: Supply Chain Management
External Suppliers of Service Offerings
• 3rd Parties Supply Chain: Suppliers, Distribution Warehouse, Delivery
• Click and Collect, Despatch Handling: Omni-Channel Fulfilment
Distribution Operation:
• Business Model, Agile Omni-Channel Operating Model
• Omni-Channel Strategy and Roadmap
• Omni-Channel Business Processes
• Omni-Channel Technology Strategy and Roadmap
• Omni-Channel Fulfilment Distribution: Process Mapping,
Wire-frame Designs
• Business Rules: Manual, Automation, Online Virtual Methodologies
Standard, Bespoke Advanced Programmed Methodologies
Channel Management: Examples of Channel Convergence Options For Consideration:
• Retail Channel Management
• Strategy, Resource Planning
• Shopping Retail Sites Location Planning, Retail Store, Shop Outlets
• Offline: Retail Store Catchment Site Locations, Retail Operations: Multi
Channels Resource Planning, Retail Marketing Management
• Retail, e-Retail, Ecosystems, Omni-Channel Operations
• Products Assortment, Pricing, Services, Retail Merchandising
• New Product Development, New Launch and Re-launch
• Procurement, Supply Evaluation, Selection, Collaboration Management
• Retail, e-Retail, Ecosystem, Omni-Channel Information Technology
e-Retail , Ecosystems Channel
• W-Ecommerce, M-Commerce, S-Commerce, F-Commerce, Click& Collect,
• Mobile Smartphones , Apps, Quick Response Codes, Geo - Mapping
Social Media: Voucher Codes, Digital Buttons: Likes, Buy/Pay Now
• Digital Payment Methods: Contactless , Swipe Payment System Options
• Cloud Commerce, Affiliate Commerce, Price Comparison Sites
• IPTV, DTV, Online Marketplace Amazon, Alibaba, Ebay, Apps Stores
• Social Mobile Analytics Cloud (SMAC Stack) Channels
• Multichannel , Digital Touch point = Omni Channel Transformation Model
Omni-Channel Integrated Customer Experience, Customer Journeys
• Customer Experience Across Multi Channels, Digital Touch points
• Personas: Audience, User, Active, Lapsed Cancelled In Active Customers
• Integrated : Online and Offline Customer Service, Hotline, Help Support,
i.e. ( Social Media: Twitter, Facebook, Virtual Chat Assistant), Call Centre
Customer Experience Transformation Programme
• Customer Experience Management - Customer Journey Service Offerings
• Customer Experience Assessment, Online and Offline Strategy, Roadmap,
• Channel Process Mapping: Customer Experience, Journey Wireframes
• Technology Selection: Enterprise Platform Solution
• Change Management: Technical Development, Execution, Deployment
Omni-Channel Customer Centricity Framework
• Marketing: Open - Close Loop, Cross Sell - Upsell Marketing
• Customer Strategy: Customer Acquisition, Retention, Reactivation,
• Customer Loyalty, Brand Proposition, Visibility, Online, Offline Advertising
• Communications: Contact Strategy, Mobile-Social Customer Engagement
• Campaign Marketing: Personalisation Messaging,
Privacy: Opt-in Customer Preferences For Communication and Messaging
• Customer Feedback: Research, Surveys, Polls, Competitions
Omni-Channel Integration Enterprise Wide Platforms Model
• 3rd Party RFP Vendor, Partner, Evaluation, Selection, Collaboration
• Omni-Channel Strategy and Roadmap
• System Integration. Process Mapping, Work flows, Wireframes Design
• Digital Convergence: Social, Mobile, Analytics, Cloud, (SMAC Stack Model)
Omni-Channel Technology: Development
• Enterprise Platform, Processes: Upgrade of Legacy Systems, Plug-ins
• Digital, Technology, to deliver vision from conception to delivery
Build, Design, Development, Configuration, Testing, Deployment:
Physical Digital Touch points: PC Web, Mobile Smartphones, Tablet:
Apps, Quick Response Codes, Location Geo-Mapping. DIY Kiosks
• Agile: Enterprise Wide Platforms: Content Management Systems, Cloud
Commerce, Omni-Channel Commerce, Applications and Tools to support
Inventory, Batch Ordering Fulfilment, Billing, Despatch, Returns, ERP,
EPOS, DBA,DWH,BI,MIS Reporting and Analytics,
• Seamless Platform Integration: Multi Channel, CRM, e-CRM, Digital Touch
Points, Interface with Internal Departments: External 3rd Parties
• Omni-Channel Operations, In-store, Door to Door Delivery, Click and
Collect Customer Services - i.e. External 3rd Party Collection Sites
Omni-Channel Metrics Reporting, Analytics, Big Data
• Big Data Consolidation, Single Platform to process data seamlessly across
CRM, E-CRM, M-CRM, S-CRM, Apps-CRM, QRC-CRM, Cloud-CRM,
• Single View of Customer Record Across All Channels, Customer Insight
• IT: Database Marketing: Customer Data, Profiling, Segmentation,
Scorecard, Credit Checks
• Customer Data: Predictive Modelling, Online, Offline, Cross Channels
• Measurement, Reporting: Real Time Sales Conversion Optimization,
• Revenue Spend Per Customer By Product, Service, Channel, Geo-Location
• Metrics: P&L, KPIs, ROI, NPS, Integrated Analytics
Omni-Channel Change Management
• Pilot Phase: Testing Script Scenarios, Trouble Shooting
• New Organisation Structure: Leadership Mentoring,
Customer Centricity and Omni-Channel Focus
• Departments ,Teams , Organisation Culture Shift Change
• People: Workforce Training Programme, Appraisals, Incentive Rewards
• Roll Out Phase: Omni-Channel Fulfilment Distribution ,
Operational Transformation
• Omni-Channel , Customer Excellence and Organisational Excellence
Strategic Omni-Channel Marketing
• Integrated Offline, Online Marketing: SMO,SEO,PPC, Affiliate Marketing,
Hashtags, Info graphics Marketing
• e-Retail, Ecosystem,(PC Web, SMAC ), Omni-Channel Marketing
• e-Retail, Ecosystems, Cloud Commerce Convergence Channel Marketing
• Digital Wearable's: Smart Glasses, Smart Watches, Smart Bracelets
Emerging Digital Channel
• Next Generation Channel Strategy Roadmap Marketing
• The Internet of Things - (loT), etc
Multi Channel Transformation, Digital Touch points Transformation, Retail, e-Retail, Ecommerce,Omni-Channel Transformation, Digital Wearable's & The Internet of Things Transformation
The Omni channel Store of the Future
Customers are everywhere – in-store, online and on the move ! Creating different customer experiences and user experiences in silos is no longer relevant for the Omni-channel today. Digital leaders and retailers need to invest in the relevant (Internet Retailing In-Store ) tools required to help shoppers feel connected in more than one space and showcase strategies for aligning online with in-store. And look at how mobile can assist the shopping experience in store, through a variety of different means: free wi-fi, iPad kiosks, store map apps, mobile apps, contactless payments, social media, social commerce, digital wearable's: digital smart watches, digital smart eye glasses, digital smart bracelets, The Internet of Things, etc Source: Internet Retail Expo, Reedited copy
The Omni channel Store of the Future
Customers are everywhere – in-store, online and on the move ! Creating different customer experiences and user experiences in silos is no longer relevant for the Omni-channel today. Digital leaders and retailers need to invest in the relevant (Internet Retailing In-Store ) tools required to help shoppers feel connected in more than one space and showcase strategies for aligning online with in-store. And look at how mobile can assist the shopping experience in store, through a variety of different means: free wi-fi, iPad kiosks, store map apps, mobile apps, contactless payments, social media, social commerce, digital wearable's: digital smart watches, digital smart eye glasses, digital smart bracelets, The Internet of Things, etc Source: Internet Retail Expo, Reedited copy
Journey Maps To Enhance Customer Experience
According to Forrester, 75% of customers in the US use at least more than two channels while interacting with a brand. Today it is vital to create the right experience for the customer across all touch points. Digital and non-digital channels complement each other.A single design for multiple channels adapted for various screen sizes may not be optimal. The need is to contextualize, be more targeted and relevant across channels for various situations. Most enterprises overlook in-depth usage and fail to empathize with their customers. Creating journey maps is a way to capture the customer’s thought process while purchasing a product. It helps define the strategy and user experience for the product across all touch points. Source: Forrester
According to Forrester, 75% of customers in the US use at least more than two channels while interacting with a brand. Today it is vital to create the right experience for the customer across all touch points. Digital and non-digital channels complement each other.A single design for multiple channels adapted for various screen sizes may not be optimal. The need is to contextualize, be more targeted and relevant across channels for various situations. Most enterprises overlook in-depth usage and fail to empathize with their customers. Creating journey maps is a way to capture the customer’s thought process while purchasing a product. It helps define the strategy and user experience for the product across all touch points. Source: Forrester
Online Customer Experience Strategy Solutions
• Online Customer Experience - User Experience Strategy
• Online Customer Journey Strategy, Process Mapping
• Online Customer Persona and Profiling Strategy
• Mobile Geo Mapping Location, Apps, QRC Strategy
• Integrated Online - Offline Channel Experience
Portals Ecommerce Marketing Strategy
• Integrated Digital Marketing Strategy
• Integrated Multi Channel Marketing Strategy
• Retail, e-Retail, (Digital Touch points)
Portals , Ecommerce Platforms Strategy Solutions
Design, Build, Development Strategy
• Content Management System - CMS Strategy
• Product, Pricing, Special Offer Discounts, Members Offers
• Corporate Information, Interactive Content Management
• Portal, Non Responsive Website Strategy
• Interactive - Responsive Website Commerce Strategy
• Mobile Commerce Strategy
• Downloadable Digital Mobile Applications - Apps Strategy
• Mobile Apps (Marketing) Strategy
• Mobile Quick Response Code (QRC) Strategy
• Social Commerce Templates Strategy
Facebook, Twitter, Google+, YouTube, Instagram, Info graphics
• Online Market Place: Ebay, Amazon, Alibaba,
• Online Affiliate Marketing Strategy
• Digital Touch Points: DIY Portals, Kiosks Strategy
Retail and e-Retail Strategy Solutions
• e-Retail Technology) Strategy
• e-Retail (Digital Touch points) Strategy
• Omni Channel Strategy
• Customer Self Service : Digital Touch Points Strategy
• Integrated Multi Channel Strategy
• Digital Operations : Fulfilment Strategy
Integrated Digital Strategy Solutions
• Customer Services Strategy
• Call Centre Management Strategy
• Help Desk Support Strategy
• Customer Complaints Management
• Net Promoter Scores (NPS) Strategy
Digital Channel Convergence Strategy Solutions
• Retail, e-Retail, Click and Collect, e-Kiosk, IPTV-DTV
• Ecosystems, Website-Portal Build, Design, Development
• Multi-Channel, Call Centre Channel
• Omni-Channel Retailing, Channel Convergence
• Customer Experience All Channels: Online and Offline
Emerging Digital Channels Strategy Solutions
• Next Generation of Digital Customer Experience
• Digital Wearable's:Smart: Eye Glasses, Watches, Bracelets
• The Internet of Things - (loT)
• Online Customer Experience - User Experience Strategy
• Online Customer Journey Strategy, Process Mapping
• Online Customer Persona and Profiling Strategy
• Mobile Geo Mapping Location, Apps, QRC Strategy
• Integrated Online - Offline Channel Experience
Portals Ecommerce Marketing Strategy
• Integrated Digital Marketing Strategy
• Integrated Multi Channel Marketing Strategy
• Retail, e-Retail, (Digital Touch points)
Portals , Ecommerce Platforms Strategy Solutions
Design, Build, Development Strategy
• Content Management System - CMS Strategy
• Product, Pricing, Special Offer Discounts, Members Offers
• Corporate Information, Interactive Content Management
• Portal, Non Responsive Website Strategy
• Interactive - Responsive Website Commerce Strategy
• Mobile Commerce Strategy
• Downloadable Digital Mobile Applications - Apps Strategy
• Mobile Apps (Marketing) Strategy
• Mobile Quick Response Code (QRC) Strategy
• Social Commerce Templates Strategy
Facebook, Twitter, Google+, YouTube, Instagram, Info graphics
• Online Market Place: Ebay, Amazon, Alibaba,
• Online Affiliate Marketing Strategy
• Digital Touch Points: DIY Portals, Kiosks Strategy
Retail and e-Retail Strategy Solutions
• e-Retail Technology) Strategy
• e-Retail (Digital Touch points) Strategy
• Omni Channel Strategy
• Customer Self Service : Digital Touch Points Strategy
• Integrated Multi Channel Strategy
• Digital Operations : Fulfilment Strategy
Integrated Digital Strategy Solutions
• Customer Services Strategy
• Call Centre Management Strategy
• Help Desk Support Strategy
• Customer Complaints Management
• Net Promoter Scores (NPS) Strategy
Digital Channel Convergence Strategy Solutions
• Retail, e-Retail, Click and Collect, e-Kiosk, IPTV-DTV
• Ecosystems, Website-Portal Build, Design, Development
• Multi-Channel, Call Centre Channel
• Omni-Channel Retailing, Channel Convergence
• Customer Experience All Channels: Online and Offline
Emerging Digital Channels Strategy Solutions
• Next Generation of Digital Customer Experience
• Digital Wearable's:Smart: Eye Glasses, Watches, Bracelets
• The Internet of Things - (loT)
Strategy Solution Services
UK Consumer Smartphones Usage Habits
Smartphones Are Now The UK’s Preferred Device For
Accessing The Internet
Smartphones are the preferred source of the internet for users Britons are no longer flipping open their laptop to access the internet – they’re using their smartphones. Handheld devices have now overtaken laptops as the preferred way to go online in Britain, with a third of those polled by telecoms regulator Ofcom choosing the former and 30 per cent choosing the latter. In 2014, 40 percent of Britons preferred to use a laptop and just 22 per cent a smartphone. The dramatic increase in internet usage on smartphones has been put down to the jump in superfast mobile broadband subscriptions and the increased take-up of iPhones, Androids and other similar devices. Ofcom revealed that people are also on the internet longer. Smartphone users spend just under two hours every day on average browsing the web, and a third of smartphone users turn to their device within five minutes of waking up. While the power balance between laptops and smartphones teetered, the trusty television remained the source of most people’s entertainment needs. Britons watched three hours and 40 minutes of broadcast TV each day, only 11 minutes less than they did a year ago.Source: Metro News UK
Smartphone Web Use Overtakes Laptops
Smartphones have edged ahead of laptops for the first time as the preferred devices for connecting online in the UK, according to a report by Ofcom. The communications watchdog said 33% of Britons opted for smartphones as their device of choice in 2014, while just 30% preferred laptops. Source BBC News UK
Mobile Internet Access & Online Shopping, Mobile Campaigns
Is Your Mobile Marketing Strategy Working For You To Engage With Customers On The Move ? Any Where ? Any Time ? By Email ,SMS, IVR
Does Your Brand Have Mobile Presence Across Mobile Web, Mobile Commerce, Mobile QRC, Mobile Apps? Social Media, Social Commerce
Smartphones Are Now The UK’s Preferred Device For
Accessing The Internet
Smartphones are the preferred source of the internet for users Britons are no longer flipping open their laptop to access the internet – they’re using their smartphones. Handheld devices have now overtaken laptops as the preferred way to go online in Britain, with a third of those polled by telecoms regulator Ofcom choosing the former and 30 per cent choosing the latter. In 2014, 40 percent of Britons preferred to use a laptop and just 22 per cent a smartphone. The dramatic increase in internet usage on smartphones has been put down to the jump in superfast mobile broadband subscriptions and the increased take-up of iPhones, Androids and other similar devices. Ofcom revealed that people are also on the internet longer. Smartphone users spend just under two hours every day on average browsing the web, and a third of smartphone users turn to their device within five minutes of waking up. While the power balance between laptops and smartphones teetered, the trusty television remained the source of most people’s entertainment needs. Britons watched three hours and 40 minutes of broadcast TV each day, only 11 minutes less than they did a year ago.Source: Metro News UK
Smartphone Web Use Overtakes Laptops
Smartphones have edged ahead of laptops for the first time as the preferred devices for connecting online in the UK, according to a report by Ofcom. The communications watchdog said 33% of Britons opted for smartphones as their device of choice in 2014, while just 30% preferred laptops. Source BBC News UK
Mobile Internet Access & Online Shopping, Mobile Campaigns
Is Your Mobile Marketing Strategy Working For You To Engage With Customers On The Move ? Any Where ? Any Time ? By Email ,SMS, IVR
Does Your Brand Have Mobile Presence Across Mobile Web, Mobile Commerce, Mobile QRC, Mobile Apps? Social Media, Social Commerce